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OUR MARKETING BLOG

For H2H Consulting’s next Blog Series, we’re going to dissect an email, step by step. We’ve found that not everyone knows how to construct an email for performance. The first thing we’re going to talk about is the subject line.The subject line of email is, according to the English Cambridge ...
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What does it take to create an email campaign that is both effective at reaching and engaging your audience? You can boost the success of your email campaigns by using email segmentation.What’s Marketing Segmentation?Segmentation, in marketing terminology, is a way of dividing a market of p ...
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Not sure what to get your significant other, family, or friends this Valentine’s Day? H2H has you covered with some great suggestions. A trend and industry that has grown is the subscription box industry. Perhaps you can spread the love this Valentine’s Day with a thoughtful subscription box to ...
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While the Falcons-Patriots faceoff or the halftime show might be the most important part of Superbowl Sunday for some people, we at H2H Consulting were focusing on the commercials in between the game.With companies shelling out millions of dollars to be featured during this time frame, means that th ...
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At H2H Consulting, we have partnered with Constant Contact to enhance our clients’ email marketing efforts. This month they are prepare for the new year. Content can be challenging to develop, so Constant Contact has provided us with an infographic all about different topics you can use to spark ...
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New changes are coming to the United States Postal Service and your business needs to know about them. These changes go into affect on January 22nd and will impact both market dominant and competitive products. Prices are being increased for most packages and services that USPS offers. Take a look a ...
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Now that the 2016 holiday season is officially at an end, it’s time to review the most important part of the season. No we’re not talking about Santa Claus, we’re talking about the holiday ads. The reason that advertisements are more prevalent now than any time of year is for two reasons:Every ...
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At H2H Consulting, we have partnered with Constant Contact to enhance our clients’ email marketing efforts. This month they are prepare for the new year. Content can be challenging to develop, so Constant Contact has provided us with an infographic all about different topics you can use to spark ...
Read more →
As 2017 approaches, it’s time to sit down and review your goals from 2016 and to create new ones for 2017. According to Psych Central, part of reason people like to make new goals at the New Year is because people are “excited and energized” to make changes in their life. Now that we know a li ...
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How should you balance between writing for SEO and writing for your real life audience? Both are important, and knowing how to maintain a good balance between the two is essential for bringing new and retaining existing readers on your site or blog.Your SEO (Search Engine Optimization) is how well p ...
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