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kacorman@h2hconsulting.net

OUR MARKETING BLOG

If you’re looking for a dentist, mechanic, restaurant, or consultant where do you turn? Some turn to family or friends for a recommendation or look online at a company’s website, but the third most trusted form of advertising is online reviews.According to Local Consumer Review Survey done by Br ...
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Marketing and Holiday Planning for June
At H2H Consulting, we have partnered with Constant Contact to enhance our clients' email marketing efforts. Content can be challenging to develop so Constant Contact has provided us with an infographic all about different topics you can use to spark your next email campaign idea. Between National E ...
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Social media is a big hit these days. While many people use it to post cute pictures of their kids or share that funny YouTube video, as a business owner you can use social media to hear what your customers are saying about you. And you can take that popular YouTube video and use it as a marketing t ...
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I spend a lot of time speaking with business owners and marketing professionals about their marketing. Most of the time when I speak with them they have tactics in mind for whatever it is they are trying to achieve.Some people like email, others blog posts and some press releases.Don’t start out w ...
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I have spent a lot of time in meetings the last week and several of these meetings focused around the positioning of the brand or company I was working with. One of the topics that came up was the need for a tagline that reflects their brand promise.As we discussed these items, we were forced to ref ...
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So many business owners are everything in their business. You are the CEO, CFO, CMO, CIO, and CBW (Chief Bottle Washer). As we covered in our last blog post, you can find time to do activities that market your business and we provided a list of 8 to do in 45 minutes or less. If you haven’t had a c ...
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I meet with business owners and business development mangers on a regular basis to discuss their marketing strategy. First, a lot of businesses don’t have a marketing strategy and that is always going to be where you want to start. If you don’t have a marketing strategy and want to discuss more ...
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Marketing your business is a huge undertaking. Whether it is a one person operation or a 20 person marketing team, there doesn’t seem to be enough hours in the day to get it all done. Sometimes we need easier ways to share content with each other and with our clients.So how do you make things easi ...
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Social media is such a hot topic, I force myself to limit these posts relating to social media to no more than 2 a month. However, I do feel that going back to basics is important every now and then.Twitter had its early adopters, and I was not one of them. I know there are a lot of you out there to ...
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There are a lot of tools to get your message out and to gain new and retain existing clients. In this busy, cluttered world we live in, how do you stand out?Almost everyone I speak to tells me they want to be on social media and want to increase the emails they are sending or the list they are sendi ...
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