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H2H Consulting » Social Media

Back in the day, we had job postings in newspapers and made dozens of phone calls to various companies. Today we have LinkedIn, which has become one of the most powerful websites for both individuals and companies to look for the next step in their careers, fill open positions, and expand their netw ...
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Hashtag changes
140 characters really isn’t that many. If I were to stop this blog post once I hit that magic number I would have to stop writing right now.For those of you that use Twitter, either for your business or for yourself, you know how quickly you use up those 140 characters. Luckily, there are some cha ...
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The Rise of Social MediaSocial media is still one of the fastest growing platforms to reach and connect with your audience. According to Smart Insights social media research in 2016, there are over 2.3 billion active social media users globally with a growth rate of 10% (or 219 million users ...
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Have you ever wondered how those ads show up on the right side of your Facebook dashboard and in between your friends’ statuses? Well, you can thank Facebook Advertising for them.Facebook advertising is a way for you to create your own personalized advertisement (but if you don’t know how to cre ...
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With the Fourth of July coming up, it’s important to modify your work hours. Make sure that your customers know when you will be in the office, and when you will be out of the office. You can use this website to check how your company is listed on other sites, and to double check that all your inf ...
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We tell our clients all the time that you can be different from your business on social media. This post highlights some dos and don’ts regarding your corporate page, but there are also things to keep in mind regarding your personal page too that we have noted.While social media is a way to repres ...
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Would you click the link above? Why is that phrase the title of this post?  Well it’s because today we’re going to talk about your Call to Action (CTA) and why it’s important that you have one.A Call to Action prompts the reader to do something after reading or viewing your ad, blog, commerci ...
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Social media is a big hit these days. While many people use it to post cute pictures of their kids or share that funny YouTube video, as a business owner you can use social media to hear what your customers are saying about you. And you can take that popular YouTube video and use it as a marketing t ...
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Social media is such a hot topic, I force myself to limit these posts relating to social media to no more than 2 a month. However, I do feel that going back to basics is important every now and then.Twitter had its early adopters, and I was not one of them. I know there are a lot of you out there to ...
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People and companies are starting to realize that social media isn’t “free.” There is a lot of time and effort involved and the opportunity costs can add up. So the next question is when is the best time to post to the different social media sites so you can get the biggest bang for your effor ...
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